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BrandSpark International surveys 8,500 Canadians about their favourite restaurants and new menu items

Feb 26, 2016 by BrandSpark

Where do Canadians like to eat when on the run? What are their favourite new restaurant menu items? BrandSpark International surveys 8,500 Canadians about their favourite restaurants and new menu items Toronto (February 24, 2016) – Where do Canadians like to eat and how are their dining habits shaping the country? Marketing research firm BrandSpark International conducted a national survey of more than 8,500 Canadians about which quick service restaurants (QSRs) they frequent and how their dining habits are shaping the country and restaurant menus. The results were announced today in the second annual BrandSpark Best Restaurant Awards that identify Canadians’ favourite QSRs. Highlights include: The changing face of McDonald’s (with more people recognizing them for best tasting coffee than burgers); the continued battle for coffee and specialty coffee supremacy; and Subway taking the lead on healthy menu items overall. In addition to the Best Restaurant Awards, the company also announced the winners of the companion Best New Menu Items Awards. The changing face of McDonald’s – today known for coffee versus burgers McDonald’s either won or tied in 14 of the 28 categories in the 2015 Best Restaurant Awards, including winning best QSR for breakfast, lunch, dinner, and drive-thru […]




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